2017 VDTA Convention


Aurora Sewing Center Receives
2016 BERNINA Presidential Award

Dealer's son and daughter accept award on her behalf

BERNINA of America, a premier manufacturer of sewing, embroidery and quilting machines, is pleased to honor Aurora Sewing Center, a BERNINA Dealer with stores in East Aurora and Williamsville, NY, with the prestigious 2016 BERNINA Presidential Award.

The award recognizes the Dealer that best exemplifies the spirit of cooperation and education represented by the BERNINA brand. This includes the implementation of a successful integrated marketing program that supports the entire BERNINA product line, modern store merchandise concepting,
a well-developed educational approach, dedication and years serving BERNINA customers, and above-average growth in dollar sales and BERNINA
units sold.

Aurora Sewing Center owner Barbara Perry sadly passed away unexpectedly in February; her son Scott and daughter Alyssa McDonell received the 2016 BERNINA Presidential Award on her behalf at BERNINA University, recently held in Las Vegas, Nevada.

"BERNINA and sewing was our Mom's life. She put her heart and soul into this business and our customers and I know she's smiling right now," said Scott Perry, Barbara Perry's son and new owner of Aurora Sewing Center. "She always strived to be the best and provide top-of the-line products and services to our customers and the community. Thank you BERNINA!"

Aurora Sewing Center has been an authorized BERNINA Dealer since 1992, providing top-quality service throughout western New York and offering BERNINA sewing machines, software, and access-ories. Aurora Sewing Center also provides a variety of sewing, embroidery and quilting classes and events for people of all skill levels.

Left to Right: Paul Ashworth, President, BERNINA of America; Scott Perry, Owner, Aurora Sewing Center;
Jim Kelleher, Operations Manager, Aurora Sewing Center; Alyssa McDonell, Owner, Aurora Sewing Center;
Karie Coffey, Sales & Marketing Manager, Aurora Sewing Center; Dennis Baranyi, District Manager, BERNINA.

For more info, find Aurora Sewing Center on:

Website: www.aurorasewingcenter.com
Facebook: www.facebook.com/aurorasewing
Instagram: @Aurorasewingcenter

About the Brand: Founded in Switzerland more than 100 years ago, BERNINA is the world's premier manufacturer with a proven reputation for offering quality state-of-the-art sewing, quilting and embroidery machines, overlockers, and embroidery software. BERNINA products are sold in the United States through a network of over 400 fully trained independent dealerships that also offer support and education. To learn more call (630)978-2500.


Reprinted from Floor Care & Central Vac Professional & SQE Professional, October 2017