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PFAFF® sewing machine brand continues to strengthen its 146-year sewing heritage

SVP Worldwide, owner of PFAFF® a leading brand of premier sewing and embroidery machines, announced the bankruptcy, filed by Pfaff Industrie Maschinen AG headquartered in Germany, has no connection to SVP Worldwide or PFAFF. The Pfaff Industrie Maschinen AG Company is an independent licensee of VSM Group AB industrial products and is not a part of the SVP Worldwide group of companies.

“We confirm to PFAFF dealers and loyal sewers around the world that the PFAFF sewing machine brand they love and use is continuing business as usual in designing, manufacturing and distributing the world’s premier sewing machines and is having exceptional success,” said Don Fletcher, CEO of SVP Worldwide. “PFAFF’s 146-year sewing heritage of development and design of high quality sewing and embroidery machines carries on today and is the reason they remain the number one choice for the world’s advanced sewing enthusiasts.”

SVP Worldwide and the PFAFF sewing machine brand are global market leaders in creating perfect high quality results in all aspects of sewing. Just recently PFAFF made history with its largest portfolio unveiling of sewing and embroidery machines. The new CREATIVE™ 2.0, CREATIVE™ 4.0 sewing and embroidery machines, the EXPRESSION™ 2.0, EXPRESSION™ 3.0, QUILT EXPRESSION™ 4.0 sewing machines and the HOBBYLOCK™ 2.0 overlock and serger extend the latest innovations and technology to sewers in straightforward yet highly advanced machines.

Reprinted from SQE Professional, November 2008