Four steps to success with TORNADOPOWER® Central Vacuum Maintenance Cloths

Are you looking for a proven method to restore profits to your dealership, profits that have been steadily eroded by fuel price increases, lower sales, and Internet competition? Or, are you just looking for a simple and effective way to earn more money this year, and every year after?

Below are four simple steps that dealers have used to generate $5,000 or more in increased profits per year utilizing TORNADOPOWER® Central Vacuum Maintenance Cloths:

STEP 1: Make TORNADOPOWER® cloths a standard part of every new sale.
Incorporating the product into every new system sold not only boosts revenue, but it also helps get customers off on the right foot by teaching them the benefits of regular system maintenance. As homeowners become sold on the product, the dealer gains a stream of recurring revenue that can continue long after the initial sale.

STEP 2: Incorporate TORNADOPOWER® cloths into every out-of-office service call.
Each time a service technician goes on a service call, he opens a new canister of TORNADOPOWER® cloths and use the product to clean and test the entire pipe system. The technician then leaves the remainder of the canister with the customer and trains them on how to use the product for periodic maintenance. Dealers who have incorporated this method into their service call routines have seen an average 20 percent increase in instant revenue, plus the benefit of an increase in recurring revenue.

STEP 3: Actively promote TORNADOPOWER® cloths to all of your walk-in traffic.
Regardless of why the customer comes into the store -- whether it’s for repair work, accessories, or for other product lines -- make a point to promote the benefits of proper system maintenance with TORNADOPOWER® cloths. Customers will soon be sold on the idea of a simple and effective do-it-yourself solution to vac maintenance, and your dealership will benefit from both the instant revenue and a boost in repeat business.

STEP 4: Use TORNADOPOWER® cloths to sell existing customers at home shows.
Who are your best prospects for an exciting product like TORNADOPOWER? Your existing customers! Displaying the product in the booth at home shows is a great way to draw in your existing customers to check out what’s new. This gives the dealer a chance to explain how TORNADOPOWER® can help the customer keep their system running at peak efficiency. One dealer sold 48 canisters at a single show, to existing customers, using this technique.

To order TORNADOPOWER® Central Vacuum Maintenance Cloths, contact your preferred reseller. To inquire about becoming a dealer, contact Wincor Inc. by calling toll-free 1-800-956-5170, contact them via e-mail at sales@wincorinc.com, or visit their Web site at www.wincorinc.com.

Wincor Inc. is a company specializing in tools and services for the central vacuum industry.  Wincor also offers troubleshooting and maintenance solutions for central vacuum dealers throughout North America.

Reprinted from Central Vac Professional, July 2008